Browse By

Driving Cryptocurrency Adoption: Fintech’s Key Role in Bridging the Gap Between Crypto and Fiat

However, there are still a number of significant barriers that are standing in the way of the mass adoption of digital finance. Perhaps most notably, there’s still some work to be done before crypto is as accessible and usable as fiat money when making purchases and leveraging transactions – but with the rise of exciting emerging fintech, we’re already being treated with an insight into a more agile future.

Although the likes of Bitcoin and various other cryptocurrencies have recently begun to attract widespread institutional interest, crypto assets are still widely viewed as a store of wealth, rather than a functional unit of finance.

(Image: CoinGape)

(Image: CoinGape)

Despite limited perceptions of the practicality of cryptocurrencies, adoption rates are loosely mirroring the growth of the internet. This indicates that the realization of the practical capabilities of crypto could help to drive adoption further.

Although it may yet be some time before we’re paying for our grocery shopping in BTC, the emergence of hybrid payment services can provide us with an insight into a future built on more practical use cases for the cryptocurrencies we like to buy and hold. With this in mind, let’s take a deeper look at how more practical use cases for crypto can drive mainstream adoption:

Blending Functionality with User Experience

For cryptocurrencies to be truly functional, it needs to become significantly more user-friendly, according to Sam Bankman-Fried, CEO of FTX, who believes that “we have absolutely no beautiful user experiences yet.”

For cryptocurrency to be more practical, the development of user-friendly blockchain wallets and more seamless integration with fiat-based finance are essential for adopters to gain more financial freedom when it comes to spending their money and making transactions.

One of the biggest hurdles to overcome in terms of user experience can be found in the excessive blockchain fees that occur when setting up a transaction. “People can’t be paying $25 in transfer fees for purchasing a $5 cup of coffee,” notes Bankman-Fried, who believes that the bridging of gaps between cryptocurrency and fiat will require something of a leap of faith that must be taken by both customers and merchants alike.

To accompany this leap of faith, we’re seeing plenty of cases of technology evolving to accommodate the growing cryptocurrency landscape. The likes of PayPal, Visaand Checkout.com have all acted to adapt their models to accept cryptocurrency in recent months, but one of the companies making the biggest waves emanate from inside the crypto ecosystem itself.

Uniting Crypto and Fiat

Hybrid fintech platforms like Alchemy Pay, Sila, and Blockonomics have been developed with the goal of enabling cryptocurrencies and traditional fiat currencies to operate together.

For example, by leveraging solutions for both online and offline merchants to aggregate crypto assets and fiat currencies without having to undergo significant infrastructure upgrades, Alchemy Pay has the power to leverage over 300 fiat and cryptocurrency gateways across 65 countries and regions.

The Singapore-based hybrid payment solutions provider recently launched its own virtual cards, which support over 40 cryptocurrencies. The cards can be linked to digital wallets like Google Play and PayPal, and can be accepted across millions of merchants on the networks of Visa and Mastercard, including that of Amazon and eBay – eliminating more barriers to adoption.

These types of payment solutions have the potential to vastly improve the global payment market by improving transaction speeds on an international scale, reducing the cost of transactions, and eliminating the need for intermediaries.

The development of fintechs that champion hybrid technology come at a time when the wider fintech ecosystem is undergoing periods of significant growth. With the development of finance startups like Connectum, which focuses on multi-currency one-click payments through high-security artificial intelligence fraud-monitoring systems. In linking the world of crypto with fiat, Alchemy can blend blockchain technology with emerging fintechs to deliver more adaptive products.

Revolutionizing Spending

As more individuals and businesses alike look to blockchain technology to leverage their financial transactions, it makes sense for firms to promote and facilitate the use of crypto in a transparent way and in conjunction with existing regulatory laws to play their part in driving mainstream adoption.

Although the bridge between crypto and fiat is still vast, the foundations may be laid by stablecoins like Vemanti and Circle – both of which are SEC reporting companies. These asset-pegged tokens can help to remediate any hesitations emanating from consumers, investors and businesses alike towards transacting with crypto.

By taking these measured steps towards the future, stablecoins may play their part in heralding an entirely new global financial ecosystem that’s built on frictionless, borderless and trustless digital payments – bringing with it new ways in which we can transact with each other and the companies we use.