Buford, Georgia– In 2018, a Georgia based mother of five launched an Etsy storefront where she sold and designed custom wigs for her clients. Now, just four years later, the company named Lu’s Wigs has grown its client base and shifted from a small scale Etsy storefront to a company that ships its products worldwide. The company has announced that they will be updating their storefront and offering new products, starting just as the year winds down.The business is also widening its current line up of wigs, and with the addition of custom wigs, customers can work directly with one of the colorists at Lu’s WIgs to come up with the specific color for a personalized wig. 

Lin Marsh: The face behind the wigs.

The experience of dealing with hair loss for most of her life caused Lin to spend a long time searching for and wearing wigs that were not suitable for her. They either didn’t fit, were poorly made, or simply didn’t make her feel good about herself. Throughout the exhausting process of trial and error, Marsh took matters into her own hands and decided to begin designing and creating her own wigs.  And then, in 2018, Lin decided to start her own company, selling the wigs that she created to women who, like her, suffered from clinical hair loss.

Lu’s Wigs and what they offer:

Lu’s Wigs provides wigs and toppers that are made with real human hair that can be colored and customized to suit the customer’s specific needs.  On the company’s website, they launch new listings of their products Mondays through Thursdays at 2PM Eastern Standard Time. 

The wig company was started with the simple idea of helping women to feel more like themselves again after experiencing hair loss and has grown more than Lin had ever imagined was possible. As 2023 approaches, the business expresses excitement over their continued expansion. This new growth will expand the business’s inventory and provide more products, which include additions to their current accessories and hair care. 

Lu’s Wigs also has a website, which also offers a variety of tutorial videos for customers and clients. These videos address topics regarding wig care, which includes trimming the lace off of the front of the wig, measuring your head to get the right fit for your wig or topper, and other ways to maintain the product provided. The service gives clients from all walks of life the chance to learn how to utilize hair pieces in an easy and accessible way.

Confidence and body image:

“A well-fitting and well-made wig has the potential to change the life of someone struggling with hair loss,” Marsh explains. “I want the products I design to help restore confidence, repair body image, and improve self-esteem.” Lin understands that her own experience with hair loss can help her to truly connect with her clients to empathize with their struggles and needs.

“The goal of Lu’s Wigs has always been to provide trendy and stylish options for women experiencing hair loss, while also maintaining salon quality color,” the founder explains. With hair loss conditions on the rise in women, Marsh is working to continue providing a number of products to their expanding client base.

Lu’s Wigs Children’s Fund

Marsh believes that no child should have to endure the psychological and emotional impact of hair loss at such an early age, regardless of their parent’s financial state or socioeconomic status. They launched Lu’s Wigs Children’s Fund in addition to their new expansion, with the goal of creating and customizing high-quality wigs for children at no expense to their family. 

Lin Marsh has been in the wig business since 2018. Her company. Lu’s Wigs has been providing alternative hair options to women who have experienced hair loss. For more information about the products provided, see their website.

Lin Marsh

@Luswigs

[email protected]

(864) 977-1894