Diana Sua and PowderVitamin Creates Cleanest Electrolyte Powder to hit the Market in 2022
Diana Sua, a young businesswoman and mother, was getting tired of the same electrolyte formulas she was seeing on the market.
“The formulas I’ve come across on the market are not balanced, and the ingredients they have are junk—a lot of sugars and artificial additives,” she says. “Dealing with all the work and chores around the house, I had trouble finding the energy to go to the gym and play with my baby. I was looking for something that would give me that much-needed boost, but I only realized that there is a big need for clean ingredients in the electrolyte world.”
Taking matters into her own hands, Sua dedicated ten years of her life to creating her own electrolyte mix formula. She founded the company PowderVitamin and after carefully trying out hundreds of formulas, developed Electrolytes Powder Plus.
The product was launched in September 2022 and is an all-natural alternative to the electrolyte mixes typically found in stores. Described as tasting “just like lemonade,” Electrolytes Powder Plus contains important ingredients, such as chloride, magnesium, calcium, zinc and organic vitamin C derived from organic acerola cherries. This formula also contains zero sugars, zero carbs, and no additives.
“Electrolytes Powder Plus is the next best electrolyte on the market meant for mothers and fathers, grandparents, teenagers, people who play sport, go to the gym or simply have busy schedules.” Sua wants to grow her product and so in November 2022, PowderVitamin is launching four new flavors. The company, after working for so long on developing this formula wants to it available for everyone with different preferences when it comes to taste.
“I had the idea to make something different,” she explains, “for people who need an extra energy boost, without all of the added junk that I was finding everywhere else on the market.” Diana, with her team at PowderVitamin worked to find a healthy and tasty balance to create an all-natural and healthy electrolyte mix option. Electrolytes Powder Plus is “formulated to improve focus and boost energy without the junk, and a delicious way to optimize hydration”.
Sua also wants to make sure that people are paying attention to the importance of electrolytes, and the role that they play in the human body. She explains that this is something that should be taken seriously, and that studies have shown that the average American’s sodium intake is too high, while their intake of potassium is too low.
“Your body on the cellular level is governed by these sodium-potassium pumps. They are what keeps you alive,” says Sua. “And if you don’t have the right sodium or potassium balance in your body, it won’t stay healthy for long.” One of the reasons why this product took ten years to formulate is because Sua and her team wanted to make sure that its was providing the right amount of sodium and potassium that the body needs.
PowderVitamin’s website says simply that everyone needs a little boost from time to time. One goal that Sua also had while building the PowderVitamin brand was that they wanted to bring an affordable product to the US and with that in mind, took the time to test their product with several different focus groups. “I wanted to offer something that people can’t get at a better deal from anywhere else.” Sua says. “I want to really make a difference for the average person, so we start our costs at $0.30 per serving.”
This formula doesn’t replace vitamins but rather, helps supplement them during work outs and while providing hydration. “If we don’t treat our bodies the way we should and supply them with the necessary nutrients each day, we’ll be in trouble,” Sua states. “They say we are what we eat, but sometimes we need to eat an impossible amount of food to get the right nutrients.”
Diana Sua is the CEO and Founder of PowderVitamins. As the mind behind Electrolytes Powder Plus, Sua provides a product targeted toward the everyday person. For more information about PowerVitamin and the products they offer, see their website.
powdervitamin.com