WBD’s Boomerang Channel Rebrands as Cartoonito in Asia
Warner Bros. Discovery will rebrand its kids’ TV channel Boomerang to Cartoonito in Southeast Asia, Taiwan and Hong Kong, with effect from July 28. The company said that the “switch is a result of positive feedback to the Cartoonito-branded block on Boomerang and Cartoon Network launched in 2022, and is focused on being more inclusive […]