Why Paramount Didn’t Market ‘Mean Girls’ as a Musical: ‘People Tend to Treat’ Them ‘Differently’
You’d be forgiven if you thought butter was a carb, just like it’s totally understandable if you didn’t know the new “Mean Girls” is a musical. Paramount, which released the movie over the Martin Luther King Jr. holiday weekend, chose not to explicitly market it as a song-and-dance spectacle, according to the studio’s president of global […]