Netflix’s First Live Geeked Week Event Set the Stage for Bigger In-Person Business: It Was a Test to ‘See How Big We Could Go’
Netflix used its fourth annual Geeked Week, a previously virtual five-day event during which the streamer rains down news about its new and returning YA, sci-fi and fantasy TV shows, games and movies, as its latest evolution in the live events business following more than 50 experiences in 25 cities worldwide. With more than 1,000 […]