Understanding the Psychology Behind Effective Brand Names That Leave a Lasting Impression
You need to sell a story to sell your product. The psychology of branding is the key to it.
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Rethinking Recruitment: NoBueno Founder Christian Eid On Why He Launched His New UAE-Based Enterprise
“We cannot accept that the very lifeline of economic development and human capital is left to a process that is so rooted in dysfunction that it undermines our ability to build better, faster, and more productive teams.”
When Is the Right Time to Seek Investor Funding? Here’s How to Decide.
Here are three tips to help founders decide when to seek and collect investors’ money.
5 Unexpected Life Changes You Might Experience When Starting a Business
Running a business sometimes has an unpredictable effect on our lives — but the more we are aware of all the possible takeaways, the easier it would be to overcome each obstacle along the way.
3 Lessons I Learned from Speaking at a Berkshire Hathaway Event
Sometimes what happens in Vegas can’t stay in Vegas.
Free Webinar | May 18: 7 Ways to Raise Money to Launch Your Business
Join our free webinar as Bianca B. King discusses methods that new entrepreneurs can leverage to raise money to launch their companies, including the advantages and disadvantages of each type of funding. Register now →
Raising Funding in a Downturn Isn’t Impossible — I Did It (and You Can, Too).
Raising money during a downturn isn’t always advisable — investors can be more discerning and terms less favorable. As I close my pre-seed round amidst mass layoffs and a looming recession, I’ve learned a few lessons anyone could learn from.
5 Must-Follow Tips for Achieving Success Before Turning 30
While everyone defines success differently, it’s important to decide what that looks like for you.