Streaming Video No Longer an Existential Threat to Linear or Pay-TV, Says Omdia Analyst: ‘Perversely, Advertising Keeps Creeping Into TV’
The direct-to-consumer SVOD model which is undergoing uncertain times was the subject of a presentation by Tony Gunnarsson, senior principal analyst, OTT video, media and entertainment at Omdia. Gunnarsson was speaking at Singapore’s Asia TV Forum and Market. The number of pay-TV subscribers remains above one billion and is likely to remain so for the […]