Developer Rockstar Games released the first official trailer for Grand Theft Auto VI earlier this week and in 24 hours, it surpassed 100 million views while also nabbing the record for the most views in 24 hours. YouTuber Mr. Beast previously held that record before the GTA VI trailer. At the time of this writing, the trailer has 104 million views on YouTube. 

If you missed it, watch the Grand Theft Auto VI reveal trailer below: 

Rockstar celebrated the achievement yesterday with a quote-tweet of Mr. Beast’s tweet revealing the “most views on YouTube in 24 hours” record now belongs to GTA VI. Check it out below: 

🙌❤️ https://t.co/x1eKOE0Qde

— Rockstar Games (@RockstarGames) December 5, 2023

Elsewhere, Rockstar has spent the days since the GTA VI reveal celebrating the milestone by quote tweeting the likes of Lebron James, Tom Petty (whose song, “Love Is A Long Road” plays in the trailer), and more. It even posted the trailer natively to Twittter.

Grand Theft Auto VI is set to launch on PlayStation 5 and Xbox Series X/S sometime in 2025. 

For more, watch the Grand Theft Auto VI reveal trailer, and then watch Game Informer’s own two Florida Men analyze it to determine just how Florida it is. After that, read about how Grand Theft Auto VI won’t be launching on PC on day one. 

How many times have you watched the Grand Theft Auto VI reveal trailer? Let us know in the comments below!